Shocking! Ranbir Kapoor is very hyped shamshera, which was set to get the biggest premiere for a Bollywood film in 2022, just managed to make the top five. There was so much going for the film – huge screen [Karan Malhotra]credible production house [YRF]a superstar who is reliable [Ranbir Kapoor]a villain having the time of his life [Sanjay Dutt]excellent marketing & promotion, extensive publication [4000+ screens], solo arrival and zero competition, pandemic fear gone. Still, the results are discouraging.
The film barely managed to scratch the Rs. 10.25 crores mark and that’s practically the worst performance for a wide release since the views per screen are extremely low. One cannot fathom why this actually happened as even conservatively it was expected that at least 15 crores would come in and that would make it the biggest opener of the year by beating Kartik Aaryans Bhool Bhulaiyaa 2 [Rs. 14.11 crores]. However, it is lower than even Akshay Kumar’s twin releases Bachchan Pandey [Rs. 13.25 crores] and Samrat Prithviraj [Rs. 10.70 crores]. Wait, that’s not all. It didn’t even end Gangubai Kathiawadi [Rs. 10.50 crores] which tells quite a bit
That’s also pretty bad for the industry as a biggie like this should at least get an opening and then the merits came out on the evening/night shows or on Saturday. Least of all Thugs of Hindustan had at least benefited on Friday when over Rs. 50 crores had come in but crashed afterwards due to bad content. In case of shamsherathe content actually isn’t as bad as it’s made out to be, and it’s surprising that it gets so much negativity when it’s actually a harmless fun revenge action drama.
Note: All collections according to production and distribution sources
Other pages: Shamshera Box Office Collection, Shamshera Movie Review